OpenBlue Pioneer: Fiserv Forum

Setting the gold standard in world-class sports and entertainment venues
Aerial view of the cityscape of Milwaukee

Fiserv Forum and Deer District, Milwaukee, Wisconsin, USA

When the Milwaukee Bucks were ready for a new arena, its owners and a collective of visionaries acted, developing the gold standard in world-class sports and entertainment venues, plus a new downtown destination. Home to the 2021 Larry O’Brien NBA Championship Trophy and powered by OpenBlue Healthy Buildings solutions, Fiserv Forum and the city’s Deer District are icons of ingenuity rooted in sustainability and technological innovation.

Powering an NBA championship run with a home-court advantage

Fiserv Forum represents the gold standard for a sports and entertainment facility and district. Sharing a hometown, hear how Johnson Controls supports Fiserv Forum’s mission with smart building technologies.

Exterior of the Fiserv Forum lit up during night-time

Igniting the fan experience, setting a city renaissance in motion

When the time came for the Milwaukee Bucks to call a new arena home, its visionaries knew it needed to be far more than a world-class sports and entertainment venue. It needed to be a catalyst for community development – an icon of urban revitalization to set the downtown stage for living, working and playing for generations to come.

Click to learn how we did it

Peter Feigin, President of the Milwaukee Bucks and Fiserv Forum

“Our mission is simple. We want to be pioneers. We want to be the innovators, not just in the NBA but in the world of sports and entertainment.”

Peter Feigin, President of the Milwaukee Bucks and Fiserv Forum

The arena and district designed for flexibility and the future through technology

Pioneering an NBA championship run, delivering the best fan experiences in a safe, healthy and comfortable environment and living up to its pledge to protect the planet, Fiserv Forum and Deer District glimmer as a beacon of revival – future-proofed for generations. Discover how OpenBlue, a complete suite of connected solutions by Johnson Controls, and OpenBlue Pioneers are advancing smart technology and sustainability for healthier people, places and the planet.

Read the case study
Exterior of the Fiserv Forum in Milwaukee, Wisconsin
Infographic depicting the OpenBlue solutions provided to the Fiserv Forum

Fiserv Forum - setting the gold standard in world-class sports and entertainment venues

Pioneering the future of an NBA team and a city's dream.

Download the infographic

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